Ecommerce SEO Services in India That Drive Sales
We’re Growffic, a specialist SEO agency in Ahmedabad, India. We help online stores rank in Google and show up in AI answers like ChatGPT, so more shoppers find them and buy.
What is ecommerce SEO?
Ecommerce SEO is the practice of getting your online store's category, collection and product pages to rank in Google, so shoppers find you without paid ads.
Unlike general SEO, it works at catalogue scale, where pages are many, similar and always changing.
Ecommerce SEO results
Real before and after numbers from sites with large catalogues.
organic traffic in 6 months
monthly visitors recovered in 4 months
organic clicks in 16 months
Why most online stores struggle in search
These are the ecommerce-specific problems we fix first.
Collection pages with no content
Product grids with no copy don't tell Google what the page is for. We rewrite collection pages around the terms buyers use.
Pages that cannibalise each other
Categories, brand pages and the homepage fight for the same query and Google shows the wrong one. We map one page per keyword.
Faceted navigation and duplicate URLs
Filters and sort options create thousands of near-duplicate URLs that waste crawl budget. We decide what to index, canonicalise and block.
Thin or copied product descriptions
Manufacturer text used by every competitor won't rank. We write unique descriptions for priority products.
Missing long-tail categories
Stores with only broad categories miss the specific searches buyers make. We create long-tail categories that are easier to rank for, so more shoppers can find you.
JavaScript rendering problems
If your product or category content only appears after JavaScript runs, Google and AI tools may not process it as intended. We check how your key pages render in Google and fix what’s missing.
What our ecommerce SEO services include
We scope these to your catalogue size and stage, not a fixed package.
Technical SEO audit and fixes
120+ checks across crawling, indexing, content, backlinks and site health, plus site structure and internal linking, turned into a prioritised developer checklist.
Keyword research and page mapping
We match the searches your buyers use to specific collection, product and guide pages, so each priority keyword has one page built for it.
Collection and category pages
Titles, copy and internal links for the pages that earn most revenue, including new long-tail categories where search demand exists.
Product page optimisation
Unique content, structured data, and rules for variants, reviews and out-of-stock items.
Content marketing
Buying guides, comparisons and answers to the questions shoppers ask before they buy, linked into your category pages.
Link building
Editorial links, digital PR and Reddit where they fit, to build the authority your category and product pages need.
AI search (GEO) for ecommerce
Get your store and products cited in ChatGPT, Gemini, Perplexity and AI Overviews.
Reporting
We report on organic traffic, rankings and the pages that drive revenue, then adjust the plan based on what the data shows.
Migrations and penalty recovery
We protect rankings through site migrations and redesigns, and recover from penalties and traffic drops.
What our ecommerce SEO audit covers
Most audits are an export from a tool. Ours is a manual review: we check each finding against Search Console, a full crawl, analytics, backlink data and more, and record how we checked it.
Indexing and crawling
What Google indexes, index bloat, sitemaps, robots.txt and crawl errors.
Architecture and filters
Faceted navigation, parameter URLs, and what should and shouldn't be indexed.
On-page and content
Titles, descriptions, headings, canonicals, thin or duplicate content and pagination.
Links and redirects
Broken backlinks, redirect chains, orphan pages and weakly linked pages.
Structured data and analytics
Schema errors and duplicates, and your Google Analytics setup.
Mobile, speed and UX
Mobile usability, page speed, heavy images and site search. For stores with locations, business listings too.
Your first six months with Growffic
We plan your first six months, share the plan, and review progress with you every two weeks.
Month 1: Foundation
We perform a technical audit and fix high priority issues, plus a review of how your collection pages rank today. We pick the priority pages, start keyword research and on-page work, and set up reporting.
Months 2 to 3: Optimisation, content and links
We optimise collection and product pages in batches, publish new content and start link building. At about 90 days, we review performance and plan the next quarter.
Months 4 to 6: Scale
We widen the work: more pages, more content, and more links to the pages that matter most, plus recommendations from AI search tracking. Reports arrive monthly.
Ecommerce platforms we work with
We’ve worked on Shopify, Magento and WooCommerce stores. Each platform creates URLs, filters and templates in its own way, so we check how yours generates collection pages, product variants and duplicate URLs before we recommend fixes.
Ecommerce SEO for AI search
Shoppers ask ChatGPT, Gemini, Perplexity and Google AI Overviews what to buy. We help your store show up there, and show up accurately.
Map
Build branded and non-branded prompts
Analyse
See how AI describes you and where you're missing
Fix
Trace the sources behind wrong answers and correct them
Get cited
Study the sources AI uses and work to get cited there
Track
Re-test the prompts every week
Every weekIs Growffic right for your store?
We’d rather tell you now than after you’ve signed.
A good fit
Probably not a fit
Not sure which side you’re on? Talk to us
Why brands choose Growffic for ecommerce SEO
Senior team, founder-reviewed
Senior SEO specialists do the work. Boni Satani, with 10+ years in SEO, builds the strategy and closely reviews it.
Specialist, not full-service
SEO and AI search (GEO) only, with link building, digital PR and Reddit as part of the work. We don't run ads or performance marketing.
Revenue-first
Plans start from the pages and queries that bring sales, and reporting ties back to them.
Audit-led
A 120+ check technical audit turned into a prioritised checklist for your developers.
Our Customers
Great brands trust us to deliver consistent, exceptional digital growth. See who we’ve helped.
"Proficient, Clear, and a Pleasure to Work With"
Frequently Asked Questions
Answers to common questions about ecommerce SEO services.
How much do ecommerce SEO services cost in India?
We don’t publish prices because the cost depends on your catalogue size, how competitive your category is and the current state of your site. We scope each engagement individually and send a quote after a short review of your store.
Which pages should we optimise first?
Usually collection (category) pages. They capture high-intent searches and often have no content. Product pages follow, starting with bestsellers. We also create long-tail categories where search demand exists.
How long does ecommerce SEO take?
It depends on your starting point. An established brand with good authority and mainly technical issues may see movement in about 3 months. A new brand with little authority can take a year or more to see results. Your level of investment also matters, so we set expectations after an audit.
See what's holding your store back in search
Get a free audit of how your store shows up in Google and AI answers like ChatGPT, with the three fixes we’d make first.